Visit Count Reports are designed to return information about counts of visitors to the study location(s). They are most useful for answering business questions related to volumes of visitors.
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Returns total count of visitors and visits for the timeframe for each study location. The format of the report is:
|Polygon||Unique Visitor Count||Visit Count|
A visit is defined as the device being seen on a day in a location. For example, if the report states there was 1 visitor and 2 visits, that means that 1 device was seen in the location on two distinct days.
How can I use the Visitor Count Report to estimate real world visitor counts?
Near does not recommend use of the visit count report to estimate real-world visitors. Rather, we recommend use of our Heartbeat Report for trend analysis of smaller locations.
🔜 Coming soon! We are coming out with a panel-based approach of high-emittance devices. Please contact our support team or your Near representative for more information about our extrapolated visit report.